Perhaps you can consider me the original Sephora tween.

My formative years were spent secretly playing with my aunt’s makeup (hello, Clinique!) and giggling at my grandma’s Jean Paul Gaultier perfume bottles. 

While in my undergrad program at the Fashion Institute of Technology, I went to makeup school, worked at Sephora on the weekends, and ran a beauty blog. These experiences helped me enter the world of beauty marketing, which I love with all my heart.

I’m an NYU Stern MBA student working full-time in the beauty industry, and I'm seldom without a red lip. 💋 As a self-proclaimed beauty nerd, I’m constantly reading, listening, and learning about developments in the industry, and wanted to share these resources with fellow beauty lovers.

Welcome to Red Lip Rundown, a digest for all things beauty curated by Saba Bokhari.

READING ROUNDUP - ARTICLES TO CHECK OUT

Get a glimpse into the life of Sephora’s CEO, discover a new celebrity hair care brand hitting social & shelves, and read advice from experts across the industry about how to staff up your dream team (in a profit-focused market).

• How the CEO of Sephora Gets It Done - The Cut

• Blake Lively’s Hair Care Brand Follows Her Beauty Philosophy - WWD

• How Experts Think Emerging Beauty Brands Should Build Teams In A Profit-Focused Market - BeautyIndependent

PRESS PLAY - PODCAST EPISODES TO NOTE

Listen to learn about the breakdown of beauty category silos, the power of connecting the C-suite with "citizens," and secrets from successful industry leaders on navigating their careers in the beauty industry.

• Vennette Ho on the Future of Beauty M&A - The BoF Podcast

• Daisy Boateng, AVP at IT Cosmetic Shares Keys to Success in Career, Brand Engagement Strategy, New-Motherhood, Personal Branding, and Giving Back - Boardroom Beauty Podcast

• e.l.f. Beauty CMO Kory Marchisotto on betting on women's love for live sports - The Current Podcast

• From Intern to CEO: Tennille Kopiasz's Journey in the Beauty Industry @FEKKAI - Beyond Beauty by Dillie

PENCIL THIS IN - UPCOMING EVENTS

Catch up with beauty besties at these virtual and IRL moments.

• 8/5: Amplifying Underserved Founders & Startups with the Maesa Magic Incubator Program // CEW - Virtual

• 10/1: The Art of Brand & Creator Relationships // Traackr - Los Angeles, CA

JOB BOARD - EXCITING ROLES IN THE BEAUTY SPACE

Now hiring - check out these roles in the industry.

1. Influencer Marketing Coordinator at Murad - Hybrid - El Segundo, CA

2. Social Media Manager at Murad - Hybrid - El Segundo, CA

3. Social Media Manager at Ami Cole - Remote 

   ^ The founder is specifically looking for talent with analytical strength, and a storyteller by nature

4. PR/Influencer Account Director - Beauty/Lifestyle at Agency Guacamole - Hybrid - based in New York City or Los Angeles

5. Director of Product Marketing at Rhode - On-site - Los Angeles, CA

💌 Message me on LinkedIn if there’s anything else you’d like to see in future editions.

xx Saba Bokhari

Disclaimer: The views, thoughts, and opinions expressed are the author’s own and do not represent the views, thoughts, and opinions of the author’s workplace.