- Red Lip Rundown
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- Retail Expansion, Cultural Capital, and a Fight for Focus
Retail Expansion, Cultural Capital, and a Fight for Focus
Dove Hits the Stage, Ulta Hits Europe, and Rare Hits Reset!
One year of Red Lip Rundown 💄
What started as a passion project in business school has grown into a ritual for sharing the best reads, moments, and perspectives in beauty.
Since launch, Red Lip Rundown has curated 100+ must-read articles, spotlighted 170 job opportunities, and shared 3,088 minutes of podcast episodes, each one handpicked to inform and inspire this community.
Thanks for reading, subscribing, and being part of it!

Beauty-obsessed from day 1.
In this week’s Red Lip Rundown, learn how beauty brands and retailers are making moves, leaning into culture, expanding their global footprint, and using storytelling to cut through the noise. Whether it’s a fragrance reveal, a retail expansion, or an IG grid wiped clean, attention is currency, and everyone’s fighting to grab it.
READING ROUNDUP - ARTICLES TO CHECK OUT
Discover how beauty players are rethinking scale, strategy, and storytelling. Ulta eyes global expansion, Walmart sharpens its omnichannel edge, and brands embrace the grid wipe to spotlight launches, each move signaling a shift in how and where brands capture attention.
Ulta Motives - Puck News
Beauty’s new favorite way to launch a product? With a blank Instagram grid - Glossy
Walmart’s Vision of Beauty for Everyone - Business of Fashion


PRESS PLAY - PODCAST EPISODES TO NOTE
Dive into Dove’s culture-fueled launch (dare I say sweat equity?) and step behind the scenes with Oribe’s leadership on crafting an enduring, elevated brand experience.
Unilever’s Ryu Yokoi on Dove’s sweet-smelling campaign - The Big Impression
The Birth of Oribe Haircare: Daniel Kaner, Co-Founder, and Jessica Friedman, General Manager of Oribe - Beauty Is Your Business

PENCIL THIS IN - UPCOMING EVENTS
Catch up with beauty besties at these virtual moments.
JOB BOARD - EXCITING ROLES IN THE BEAUTY SPACE
Now hiring - check out these roles in the industry.
Director of Brand Marketing - Skincare at Chantecaille Beauté - New York, NY
Senior Brand Manager, Fragrance at Maesa - New York, NY
Senior Director, Global Brand Marketing at Olaplex - New York, NY
Sr. Director, Consumer Engagement & Insights at Wella Company - New York or California
Senior Manager Merchandising Strategy at Ulta Beauty - Chicago, IL
💌 Message me on LinkedIn if there’s anything else you’d like to see in future editions.
xx Saba Bokhari
Disclaimer: The views, thoughts, and opinions expressed are the author’s own and do not represent the views, thoughts, and opinions of the author’s workplace.